Description of Work Unit

The College of Liberal Arts (CLA) is one of eight colleges at Colorado State University and is home to some of the most influential creators and innovators on campus. CLA houses twelve departments: Anthropology; Art and Art History; Communication Studies; Economics; English; Ethnic Studies; History; Journalism and Media Communication; Languages, Literatures and Cultures; Philosophy; Political Science; and Sociology. The College is also home to the School of Music, Theatre and Dance and three interdisciplinary programs: International Studies, Interdisciplinary Liberal Arts, and the LEAP Institute for the Arts.

Position Summary

The Director of Communications is responsible for developing, implementing, and leading a College-wide strategic communications effort to tell the College’s story in an accurate, authentic, and convincing manner. The Director of Communications will implement efforts in digital, print, and social media communications as well as public relations and development projects, and is responsible for evaluating communication metrics and analyzing market trends and research findings that inform the College’s marketing communications strategy.

This position is located in the Office of the Dean and reports directly to the Dean of the College of Liberal Arts. The Director of Communications works in strong collaboration with the Division of External Relations and the College of Liberal Arts leadership team including the Dean, Associate Deans, Department Chairs, Director of Development, Director of IT, and others. This position supervises the Digital Media Manger (FTE) and provides leadership to a team of 8-10 departmental communicators and must be skilled in effectively teach engaging strategies to a larger team.

Required Job Qualifications

• Bachelor’s degree in communications, journalism, creative writing, marketing, or a related field.
• Five years full-time professional work experience in communications, marketing, or other creative field.
• At least two years of experience developing and implementing a broad-based, integrated strategic communications plan, with demonstrated effectiveness in both digital and traditional media.
• Engaging writing style and demonstrated experience crafting compelling copy for a diverse range of audiences. 
• Demonstrated experience tracking and evaluating communication metrics.

Preferred Job Qualifications

• Demonstrated experience in project management and working with creative teams to create publications and other media.
• Experience supervising professional and student staff in a team environment.
• Demonstrated ability to effectively consult and collaborate.
• Knowledge of writing, editing, proofreading, and tenets of journalism, including AP style.
• Working experience and understanding of graphic standards and branding, and graphic design platforms

– Knowledge of writing, editing, proofreading, and tenets of journalism, including AP style.
– Working experience and understanding of graphic standards and branding, and graphic design platforms

Diversity Statement

•Personal or professional commitment to diversity as demonstrated by persistent effort, active planning, allocation of resources and/or accountability for diversity outcomes.

Essential Duties

 

Job Duty Category Strategy, Leadership, Supervision
Duty/Responsibility

o Develop branding and marketing strategy for the college.
o Develop and execute on content strategy.
o Oversee all outward-facing communications: college website, social channels, email, print, and digital media.
o Collaborate with Division of External Relations on institutional initiatives/strategy 
o Supervise Digital and Social Media Manager
o Hire, train, and supervise student interns (2-4)
o Lead team of 8-10 departmental communicators 
o Lead monthly communications meetings 
o Lead annual communications strategy and goal-setting meetings with each department
o Oversee communications budget 
o Update and follow yearly communications plan 
o Provide guidance and strategy for the CLA social media accounts, which are managed by the Digital Media Specialist 
o Oversee development and implementation of CLA visual brand language, including coordination with CLA departments.

Percentage Of Time 30
Job Duty Category Public Relations and Outreach
Duty/Responsibility

o Collaborate with DER to identify and write CLA stories/press releases
o Contribute to DER publications and initiatives
o Plan, create, publish biannual digital magazine and e-newsletters
o Set strategy for college website content/design, managed by Digital Media Specialist
o Coordinate outreach and engagement efforts with the public via university-wide events 
o Backup administrator on all CSU social media accounts

Percentage Of Time 20
Job Duty Category Collaboration, Consultation, Training
Duty/Responsibility

o Build communications capacity within departments by offering training, consulting, and connecting staff to resources 
o Lead monthly professional development series for department communicators and staff

Percentage Of Time 15
Job Duty Category Recruitment Communications
Duty/Responsibility

o Collaborate with Associate Dean for Undergraduate Studies, Recruiter, and Creative Services to create recruitment-focused presentations and materials
o Collaborate with Recruiter, Admissions to create recruitment-focused content and stories, and to develop communications flow from interest to admitted stages

Percentage Of Time 25
Job Duty Category Alumni and Donor Relations
Duty/Responsibility

o Collaborate with development team to strategize on development communications, craft content, and identify digital assets for development communications pieces
o Liaise between CLA development team and campus communications resources (Creative Services, Photographers, Student Video Productions, etc.) 
o Provide in-house photography for development events including Great Conversations, Donor Brunch, etc., when appropriate
o Support departmental alumni communications efforts, including newsletters and email
Conversations, Donor Brunch, etc. 
o Support departmental alumni communications efforts

Percentage Of Time 5
Job Duty Category Analyze and Monitor Data
Duty/Responsibility

o Track and analyze communications metrics (web, social media, email, etc.) to shape communications strategy

Percentage Of Time 5

Application Details

 

Special Instructions to Applicants

To apply, upload individually a letter of interest which addresses the required and preferred qualifications, resume, and the names and contact information for three references familiar with your experience.

References will not be contacted without prior notification of candidates.

Additional materials may be requested in the search process.

Conditions of Employment Pre-employment Criminal Background Check (required for new hires)
Search Contact Kathy Phifer, Kathy.Phifer@colostate.edu
EEO Statement

Colorado State University is committed to providing an environment that is free from discrimination and harassment based on race, age, creed, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, gender identity or expression, or pregnancy and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Colorado State University is an equal opportunity/equal access/affirmative action employer fully committed to achieving a diverse workforce and complies with all Federal and Colorado State laws, regulations, and executive orders regarding non-discrimination and affirmative action. The Office of Equal Opportunity is located in 101 Student Services.
 

The Title IX Coordinator is the Executive Director of the Office of Support and Safety Assessment, 123 Student Services Building, Fort Collins, CO 80523 -2026, (970) 491-7407.
 

The Section 504 and ADA Coordinator is the Associate Vice President for Human Capital, Office of Equal Opportunity, 101 Student Services Building, Fort Collins, CO 80523-0160, (970) 491-5836.

Background Check Policy Statement

Colorado State University (CSU) strives to provide a safe study, work, and living environment for its faculty, staff, volunteers and students. To support this environment and comply with applicable laws and regulations, CSU conducts background checks. The type of background check conducted varies by position and can include, but is not limited to, criminal (felony and misdemeanor) history, sex offender registry, motor vehicle history, financial history, and/or education verification. Background checks will be conducted when required by law or contract and when, in the discretion of the university, it is reasonable and prudent to do so.

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