Description

Visit Grand Junction is actively seeking a highly motivated Marketing and Communications Manager who has excellent time management and organizational skills with an ability to handle multiple tasks and assignments simultaneously with keen attention to detail and a strong sense of ownership and accountability. The ideal candidate will possess strong analytical skills and business acumen with an ability to build productive, cross-functional relationships to support the strategic goals of the organization. 

Duties
Under direction from the Visit Grand Junction Director, the Marketing and Communications Manager will:
  • Develop and manage brand and strategic marketing plans in addition to all communications and public relations for Visit Grand Junction;
  • Oversee all marketing efforts and international programs including earned, paid, and owned media;
  • Integrate efforts in all brand and marketing campaigns;
  • Support destination management through branding, promotion, packaging, international sales, print, and online platforms;
  • Analyze marketing analytics and report metrics while implementing and managing actionable insights across all channels and departments;
  • Manage request for proposal (RFP) processes, implementation, and agency contracts; 
  • Perform a variety of duties relative to assigned areas of responsibility.
Qualifications

Bachelor's Degree or equivalent in marketing, public relations, journalism, or related field; minimum of three (3) years of increasingly responsible marketing, communications, or public relations experience; previous experience working for a destination marketing organization preferred. 

Knowledge of:

  • Principles and practices of media and public relations;
  • Effective communication and public speaking techniques;
  • Social media marketing, promotions, communications, analysis, and functionality;
  • Effective technical and news writing skills;
  • Principles and applications of graphic design and lay out;
  • Applicable Federal, State and local codes, laws and regulations.
Ability to:
  • Develop concise, comprehensive and understandable public information materials;
  • Respond to requests and inquiries from the general public, media and City employees;
  • Write and/or edit written materials for publication;
  • Manage social media and website elements and design;
  • Identify opportunities to publicize programs;
  • Prepare and conduct presentations;
  • Work closely with management staff in the development of public communications plans;
  • Elicit community and organizational support for programs.

 

Supplemental Information

The job is performed in an office environment, some travel to other locations and local attractions with some evenings and weekends required.
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