Responsible for directing a metrics and results driven Digital Media & Demand Generation metrics driven team of nine professionals in partnership with a matrixed organization. The Sr. Director leads, plans, and executes targeted marketing and digital campaigns to drive lead generation to fill the B2B pipeline for Effectv. This role will drive the strategy for SEO/SEM, display, e-mail marketing, link building, content marketing, paid media (including video, radio, etc.), and website optimi...