The Western Stock Show Association

The National Western Stock Show, established in 1906, is the premier livestock, rodeo, and horse show in the nation, serving agricultural producers and consumers throughout the world. We are a 501(c)(3) charitable organization providing education in agriculture, including college and graduate-level scholarships in agriculture and veterinary medicine for practice in rural areas.

The National Western Stock Show, one of Colorado’s preeminent tourist destinations, is held every January for 16 days.  A nationally recognized western heritage and entertainment event, the stock show hosts one of the world’s richest regular season professional rodeos, one of the country’s largest horse shows, and Colorado’s largest western trade show, attracting attendance numbers over 700,000 visitors each year.

Throughout this historic event, the National Western strives to strengthen American agriculture through enrichment programs and youth education in livestock, equestrian, farming, ranching, animal awareness, and appreciation. We celebrate western lifestyles, our communities, and provide life-long memories and family traditions.

Vision:  Guided by its western heritage, Western Stock Show Association engages, informs and leads the world in finding 21st century agricultural solutions

Mission: Investing in future generations, guided by its western heritage, Western Stock Show Association serves the world, promoting youth and community development through livestock and equestrian education, innovation, entertainment and competition.

Values:

• Integrity – We act with honesty and integrity in all we do.
• Diversity – We value, appreciate and respect all people for their unique qualities and gifts.
• Partnership – We achieve success by developing strong partnerships and fostering a team approach.
• Community – We support ongoing engagement with our adjacent neighborhoods for their well-being and prosperity.
• Quality – We commit to providing best-in-class programs and services.
• Stewardship – We operate a fiscally responsible organization that achieves its philanthropic purpose.