Angi

Angi’s marketing program spans nine brands, eight countries, B2C and B2B audiences, and more than a dozen channels. We are looking for a Director of Brand Management to help us tell the right stories to the right people in the right places across the program as a whole. This requires balancing high-level brand consistency with granular audience specificity, so our brands are unmistakably themselves, while our messaging varies based on who we’re talking to and what we know about them.

TAs Director of Brand Management, you’ll build a global strategy, with laddered market and audience segmentation strategies. You’ll operationalize it in partnership with channel leads, ensuring brand and performance goals are met. You’ll define campaign platforms, build out integrated marketing calendars, and write multichannel briefs that bring them to life. You’ll partner with the creative team to ensure insights are acted on.