Knowledge + Skills 

  • 3-5 years background and passion for B2B digital marketing 

  • A deep understanding of the typical B2B buying process 

  • Well-rounded channel-level expertise (paid, email, social etc.) and hands on experience executing in several channels 

  • Have experience in managing day-to-day client relationships

  • Work with our team and contractors to execute inbound tactics at a high strategic level, as well as a channel level with the goal of producing top-notch inbound assets.

  • Strong relationship-building, organizational, and written and verbal communication skills.

  • Experience with reporting metrics, and ability to identify customer insights that turn into actionable recommendations.

  • Passion for copywriting: from report insights to social copy, everyone on the team contributes to crafting copy. This role crafts and sends a lot of emails and must understand the importance of writing clearly and respectfully.

Bonus points for:

  • Becoming a HubSpot and marketing automation pro and keeping up with software updates and best practices.

Key Responsibilities

Internally

  • Assist the creative, strategy, and channel teams in the development of multi-channel marketing campaigns. Help use customer insights to build and progress the clients’ marketing strategies and come up with new ideas.

  • Manage and run all internal communications meetings, ensure internal teams are exceeding client expectations

Client-facing

  • Develop expertise in our clients’ respective industries 

  • Stay on top of client’s business objectives, challenges, and key success metrics

  • Be the primary point of contact for the client and manage ad hoc client requests and questions

  • Educating the client on process, execution best practices, or technology

  • Run all project management between the internal teams and the client. Prepare and run client and internal status meetings and calls, and ensure that action items are completed

Using our values in your day-to-day work 

Creating valuable relationships resonates most for this role since this role hinges on the individual’s ability to connect with both the client and internal teams. Thriving at this role is a constant balancing act of truly listening to internal needs while also treating the client with the respect and attention they deserve, no matter how difficult the situation. 

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