Summary

The core responsibilities of the Digital Marketing Coordinator involve home listing web content management support for the National Marketing department. We need a detail-oriented task master that can ensure website content (Community info, homes for sale, etc.) changes are handled in an efficient, accurate, and timely manner.

Description

BREAK GROUND ON A REWARDING CAREER WITH US!

At MDC Holdings, Inc./Richmond American Homes, we encourage a company culture that promotes professionalism, teamwork, health & wellness and work-life balance. If you are a results-driven professional with a passion for success, consider building a career with us. We’re proud to be one of the most established builders in the industry, with 45 years of experience and 240,000 homes to our credit.

Position Summary

The core responsibilities of the Digital Marketing Coordinator involve home listing web content management support for the National Marketing department. We need a detail-oriented task master that can ensure website content (Community info, homes for sale, etc.) changes are handled in an efficient, accurate, and timely manner. You must be able to handle numerous incoming project requests and prioritize your responsibilities based on project deadlines and business needs. Be our resident expert on media content library by systematically organizing and managing digital content (images, videos). Create and manage local citation pages (Google MyBusiness, Moz, Apple Maps). You will also provide support on other digital marketing projects and initiatives.

Responsibilities

Perform meticulous quality assurance audits on product information and correct errors in collaboration with team. Execute marketing strategies that deliver best-in-class consumer-facing content that drives conversion. Monitoring and measuring asset performance data and trends to strategize an action plan to boost content health and SEO.

Requirements

  • Problem-solver, Efficiency-minded, Attentive to details
  • Skilled in managing time-sensitive web content using a web-based content management system
  • Strong computer skills, including the proficient use of Google Workspace and or Microsoft Office Suite
  • Basic knowledge of HTML
  • WordPress or other CMS experience
  • Excellent time management and organizational abilities
  • Self-motivated with the ability to multi-task
  • Friendly, customer-service-based demeanor and strong follow-up communication skills
  • Ability to learn new software platforms and established marketing processes quickly
  • Positive can-do attitude and ability to thrive within a team environment
  • Some responsibilities of this role may evolve or shift as the department's needs change. For example, the person in this role may be asked to learn additional National Marketing processes if shifting workloads require supplementary support.

Highly preferred, but not required:

  • Knowledge of real estate or homebuilder marketing.
  • Experience with Wrike, Asana or another project management system.
  • Experience with SEO management/research tools
  • Experience with Google MyBusiness, Apple Business Connect or other Store Location platforms
  • Candidate with an Agency background or with B2C business models.

Minimum Requirements:

  • Education: 2- to 4-year college degree in Marketing, Communications, Computer Science, or related discipline (or comparable work experience).
  • 1- to 2- years professional experience.

Compensation

  • Base Salary: $55,000-$60,000
  • FLSA Status: Non-Exempt
  • Bonus Type: Year-end Discretionary

If you are ready for more than a job and seek a career with one of the most respected organizations in a top industry then we want to hear from you. Please also visit our website at www.richmondamerican.com for more information and to apply.

MDC Holdings, Inc. / Richmond American Homes is an Equal Opportunity Employer. #LI-NH1 #LI-ONSITE 

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