Description

BREAK GROUND ON A REWARDING CAREER WITH US!

Just like concrete serves as the foundation of the homes we build, our employees are the foundation of our business. From the gifted architects who design our homes to the dedicated associates who sell them, our employees are talented, enthusiastic and driven to help us fulfill our mission: making the dream of home ownership a reality across the nation. We encourage a company culture that promotes the following basic tenets:  Professionalism, teamwork, health and wellness and work-life balance. 

If you have a passion for success, the desire to join a highly talented organization and a calling to help people achieve their dream of homeownership, consider building a career with us!

The foundation…

We are looking for a qualified Digital Marketing Specialist to join our Corporate Marketing team.

Core responsibilities…

In this position, you will be responsible for managing various facets of our online lead generation program. You will manage aspects of our Paid Social or SEO (including Local) activities, such as keyword research, content strategy and analytics, to increase visibility and leads generated across the major search engines.  You’ll use analytical insights to identify and test new opportunities and you’ll prepare, analyze and succinctly communicate performance statistics for key stakeholders across the business.

You will also provide day-to-day website content management support for the National Marketing department. We need a detail-oriented taskmaster who can ensure website content changes are handled in an efficient, accurate and timely manner. You must be able to handle numerous incoming project requests and prioritize your responsibilities based on project deadlines and business needs. 

The tools for success…

Required Experience:

  • Able to problem-solve and think critically
  • Create and pull reports from Google Analytics
  • Create and manage social media and local search pages (Facebook, G+, Apple Maps)
  • SEO research, reporting and analysis
  • Social media research, reporting and analysis
  • Maintain and update webpages using a Content Management System (CMS), such as WordPress and Sitecore
  • Attention to detail, analysis, interpretation and prediction of market trends
  • Track record of excellent time management and organizational abilities 
  • Demonstrated self-motivation, with the ability to prioritize responsibilities
  • Ability to learn new software platforms and established marketing processes quickly 
  • Competency with Microsoft Word, Excel and PowerPoint

Preferred Experience, but Not Required:

  • Build emails and report on campaigns within an email marketing or marketing automation platform (Silverpop, IBM Marketing Cloud, ExactTarget, MailChimp, Constant Contact)
  • Edit and Manage campaigns in AdWords and/or Bing
  • Manage and report on Paid Search campaigns with digital marketing management software (Acquisio, WordStream)
  • Manage and report on campaigns with SEO management/research tools (Moz, Screaming Frog, SEMrush)
  • Knowledge of real estate or homebuilder marketing
  • Manage projects and responsibilities using a project management system (Basecamp, Trello, Smartsheet)
  • Agency background or with experience with B2C business models
  • Google Analytics Certified
  • Google AdWords Certified
  • Basic knowledge of HTML

Minimum Requirements:

  • Education: College degree in Marketing, Communications, Economics, Computer Science or related discipline (or comparable work experience) 
  • 1 to 2 years’ professional experience

Make yourself at home with us!

At MDC Holdings, Inc. we value hard work and teamwork, but we also value fun!  Ours is a collaborative environment, where employees freely bounce ideas off one another and exciting teambuilding activities and outings, like trips to the ballpark, picnics and ice cream socials are commonplace!  Our employees enjoy exclusive perks, including a home discount program, home mortgage discount program, GE® appliance discounts and more! *

  • Comprehensive medical insurance
  • Health savings account (HSA)
  • 401(k) savings plan with company match
  • Dental insurance
  • Vision insurance
  • Company-paid life insurance and AD&D
  • Short- and long-term disability insurance
  • Employee assistance program (EAP)
  • Flexible spending account (FSA)
  • Time off (paid holiday, sick and vacation)
  • Pre-paid legal plan
  • Discounted pet insurance
  • Matching charitable contribution program

And that’s not all…

  • Bonus opportunities
  • Early entry/discounts at model home furniture sales
  • Employee home purchase program
  • Vendor discounts
  • Wellness programs

*All benefits are subject to qualification and hire dates. Not all benefits apply to commissioned sales people.

If you are ready for more than a job and seek a career with one of the most respected organizations in a top industry then we want to hear from you.

CLICK HERE TO APPLY

Please also visit our website at www.richmondamerican.com for more information and to apply.

MDC Holdings, Inc. / Richmond American Homes is an Equal Opportunity Employer. #LI-SS1

 
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