MGMA is looking for an experienced Director, Content to drive our overall content initiatives for the Association.  The Director, Content will lead content strategy, planning, development and deployment across all audiences, ensuring that the content supports the goals of audience growth and profitability. If you are a strong leader with 7-10 years of experience creating content strategy and implementing the strategy, take a look at this exciting opportunity!

Responsibilities

  • Contribute to the creation of the content strategy and then oversee the implementation of that strategy.
  • Lead team of content editors charged with producing and deploying content tied to audience development and engagement goals.
  • Identify and cultivate strategic training and education partnerships designed to grow audience and revenue, partnering with business development to drive for the most advantageous arrangements for MGMA.
  • Provide strategic direction for all content delivery channels, including conferences, online learning, publications and multi-media.
  • Oversee and guide the identification of educational resource needs and content solutions for a variety of personas and audiences.
  • Develop standards, systems and best practices (both human and technological) for content creation, maintenance, content retrieval and content repurposing, including the real-time implementation of content strategies.

Requirements

  • Bachelor's degree in Business, Communications or related field; Master’s Degree preferred. 
  • Healthcare experience highly preferred. 
  • 7-10 years of experience as a respected leader in multichannel content creation.
  • Experience with creating compelling messages for different target audiences.
  • Expertise in all major business software applications (Adobe Creative Suite, Microsoft Office, etc.). 
  • Skill at both long-form content creation and real-time (immediate) content creation.
  • Strong leadership experience.

At MGMA, our employees are our most valuable asset. Together, we innovate, collaborate, elevate and influence our industry, and provide challenging opportunities to learn and grow. Come work for a company that has been recognized by ColoradoBiz Magazine for a Top Company Award and the American Diabetes Association as a Healthiest Employer. We have great things to offer, with a competitive compensation & benefits package as an added bonus! 
 

About MGMA

Medical Group Management Association (MGMA) is the premier association for professionals who lead medical practice. Since 1926, through data, people, insights, and advocacy, MGMA empowers medical group practices to innovate and create meaningful change in healthcare. With a membership of more than 40,000 medical practice administrators, executives, and leaders, MGMA represents more than 12,500 organizations of all sizes, types, structures and specialties that deliver almost half of the healthcare in the United States.

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