Summary
The Graphic Designer will play a key role in developing and executing assets for email and advertising campaigns, collaborating with multiple departments to ensure cohesive and innovative design solutions across the brand.
Description
Summary
Topo Designs, LLC creates classic outdoor gear inspired by who we are and where we live. We value simplicity and connectedness with the things we own. The Graphic Designer will play a key role in developing and executing assets for email and advertising campaigns, collaborating with multiple departments to ensure cohesive and innovative design solutions across the brand.
SALARY RANGE: $ 51,000- 56,500 annually, based on experience and qualifications, with additional fringe benefits valued at $5,000-8,000.
*Applicants must live in Denver, CO.
*We have listed the cap for the salary range.
Experience/Education Requirements
- Bachelor’s Degree in Design or a closely related field.
- 1–3 years of experience in graphic design, production work, and maintenance of responsive emails and templates.
Requirements
- Proficient in Adobe Creative Suite: Photoshop, Lightroom, Illustrator, and InDesign.
- Strong knowledge of HTML, CSS (code & email best practices), and email/e-commerce platforms like Klaviyo and Shopify.
- Experience in A/B testing, project management, and maintaining email schedules.
- Expertise in email segmentation, ad design best practices, and graphic video/GIF animation.
- Passion for the outdoors and familiarity with trends in outdoor, fashion, and design industries.
- Exceptional attention to detail and organizational skills.
Responsibilities
- Create and execute innovative digital ad creative, including motion and static designs.
- Maintain and update the website and segmented email lists.
- Design and produce digital marketing materials.
- Crop and format images to meet brand standards.
- Collaborate with the marketing team to manage the email calendar, ensuring timely production and execution.
- Edit and manage the photography library, including existing and new assets.
- Design in-store print graphics, banners, and POP materials for retail locations.
- Research and implement current trends in graphic design and typography.
Desired Traits
- Creative thinker who challenges the status quo.
- Team player with strong communication and problem-solving skills.
- Self-starter with the ability to work in a fast-paced environment.
- Enthusiastic about continuous learning and adapting to new challenges.
Competencies
- Strong understanding of consumer behavior and engagement with digital content.
- Ability to collaborate effectively with internal teams and external partners.
- Proactive and resourceful in solving a wide range of design challenges.
Benefits
- Health, dental, and vision insurance.
- 401(k) plan with employer match.
- Generous product allowance for Topo Designs gear.
- Annual monetary activity and mental health allowance.
- Flexible time off (FTO).
Physical Demands and Work Environment
- Frequently required to sit, stand, and walk.
- Continually required to utilize hand and finger dexterity.
- Continually required to talk or hear.
- Ability to read and write.
Application Process
Submit your portfolio for consideration.
Note: This is a full-time, exempt salaried position based in Denver, CO.
