Position Purpose

 

Are you driven to communicate with and engage communities about vital, yet complex services that help shape our lives? The City of Arvada seeks a Manager of Communications – Infrastructure to do just that! This unique opportunity is a new position that will support the City's Infrastructure Work System, which includes the Public Works and Utilities departments.

 

In this position, you will develop communication and engagement plans, leveraging a variety of channels and tools; you will grow rewarding internal and community partnerships, including with the media; and you will help transform engagement and customer service with infrastructure stakeholders. You will also serve as the public information officer for the Infrastructure work system.

 
Job Functions / Scope of Authority

 

ESSENTIAL JOB FUNCTIONS

  • Responsible for developing and implementing communication plans in conjunction with the citywide communications and engagement strategy, including developing, implementing, managing and measuring internal and external communications and engagement initiatives to support programs, projects and tasks within the Infrastructure work system.
  • Manages customer engagement for the Infrastructure work system using various communication channels and technology to respond to questions and requests from citizens, and to gain efficiencies and enhance two-way communication between employees, residents and the City; includes management of public works and utilities inquiries and requests for service submitted in-person, by phone, email, web and via the City's online customer relationship management platform, Ask Arvada.

  • Collaborates closely with Communications Manager and other City communications staff to implement all aspects of public relations support for the work system, including media relations, website and social media communications, writing and editing, and  identifying and implementing highest and best venues to deliver messaging within the approved budget.

  • Authors, manages, distributes and/or monitors content on social media relative to the Infrastructure work system and its interests.

  • Serves as the public information officer for the Infrastructure work system, which includes serving as a City spokesperson on public works and utilities subjects; contacting and directing media attention toward City representatives, projects and partners using discretion and good judgment; developing and maintaining relationships and partnerships with media members and outlets; and authoring press releases to media contacts and facilitating media inquiries.

  • Represents the work system and its departments at targeted City and partner marketing, media and other committees with authority to commit to projects and resources.

  • Acts as a public relations consultant and liaison; plans, coordinates and schedules public appearances and/or special events; prepares talking points.

  • Initiates, plans, coordinates, and administers the design and print production of marketing materials.

  • Serves as a member of the City's web core team and is responsible for updates to the Public Works and Utilities web pages on the City of Arvada's external and internal websites.

  • Keeps current on Public Works and Utilities issues, services, programs, projects and events, and gathers information from  staff and project stakeholders in order to understand the business services provided and incorporate key concepts and messaging into communications for a variety of internal and external audiences.   

  • Manages relationships with and oversees work conducted by communications agencies, consultants, freelance designers, and vendor partners on development of informational campaigns and project execution.

  • Authors articles about Infrastructure programs and projects for use in the Weekly Briefs, The Arvada Report and other communications channels and publications.

  • Responsible for management, acquisition, and appropriate modification of photos, design/layout, canvases or graphics for informational documents, website, and various department communication materials.

  • Actively seeks and maintains in-depth knowledge of the City organization, the Infrastructure work system and its departments, as well as the related programs and policies of city government.

  • Fosters successful collaborative relationships with the community and partnering agencies through effective communications, partnerships and networking to meet community needs.

  • Demonstrates a respectful attitude towards customers and coworkers that promotes teamwork, open communication, and effective customer service.

  • Acts with the customer in mind, responds to requests promptly and provides effective services or solutions for customers.

  • Exercises appropriate level of initiative and judgment to make decisions within the scope of assigned authority.

  • Models, both in words and action, the City's vision, mission, values and core competencies.

    ESSENTIAL KNOWLEDGE, SKILLS AND ABILITIES

  • In-depth knowledge of communications and engagement principles and strategies.

  • Knowledge of core  functions and tools, including online content management, graphic design, writing and editing.

  • Ability to apply consistent style, tone and standards to written and graphic communications.

  • Experience in leveraging resources for time and cost-effective results.

  • Experience managing website and social media platforms and content.

  • Strong public relations skills.

  • Proficient project management skills to successfully prioritize and deliver multiple projects.

  • Ability to learn and apply technical knowledge of public works, utilities and engineering functions.

  • Ability to learn and access department specific databases and systems to research information on historical decisions, and current and future projects.

  • Strong experience in networking and relationship-building skills.

  • Strong negotiation and research skills.

  • Budget management ability.

  • Strong written and verbal communication skills, with the ability to effectively communicate information to support organizational objectives and interact with all levels of personnel within the city, and the general public in a positive and cooperative manner.

  • Ability to drive a motor vehicle to drive to and from work locations.

  • Ability to work occasional evenings and weekends, and to be on call as needed for emergency response.   

 

OTHER FUNCTIONS:

 

  • Other duties as required.

 

–Employees are held accountable for all duties of this job–

 

SCOPE OF AUTHORITY:

 

Receives general supervision from the Director of Public Works and additional functional oversight and direction from the Communications Manager. Plans daily work activities and prioritizes tasks; expected to evaluate and respond to new situations that require immediate attention.  Generally expected to deal with different and specialized situations.

 

Financial Accountability:

Makes recommendations for budget allocations pertaining to the Public Works Communications budget.  Approves expenditures up to a certain dollar amount as authorized by Director of Public Works.

 

Working Environment / Qualifications

 

WORKING ENVIRONMENT/PHYSICAL ACTIVITIES:

 

The work environment/physical activities described here are representative of those an employee encounters while performing the essential functions of the job.

Work is primarily performed in an office environment with low to moderate noise levels. May be asked to work occasional evenings or weekends to attend events, and/or be on call to respond to emergencies. Physical effort and activities include: occasionally operating a personal or City-owned motor vehicle to drive to and from meetings, project sites and other business locations;  ability to talk, hear and listen, use of hands/fingers to type and handle, feel or manipulate objects constantly; frequent sitting; occasional standing, walking, and reaching with hands and arms; visual acuity to focus on details at a close distance, and make general observations and inspections; handling of objects weighing up to 10 pounds, and up to 25 pounds occasionally.

 

MINIMUM REQUIRED QUALIFICATIONS (EDUCATION, LICENSE, TRAINING AND EXPERIENCE):

Bachelor's Degree or equivalent experience in communications, marketing, public relations, or a related field plus a minimum of five years of experience managing public relations and/or communications strategies and projects. Must have a valid driver's license. An equivalent combination of education and experience may be considered.   

 

 

 

Vision Mission Values

 

The City's Core values are in every employee's individual Performance Plan which helps us to reinforce our expectations for living and working by our Core Values. 

Every City employee is expected to perform his/her job to the highest professional standards.  This includes upholding the City's values with integrity and accountability, acting in a manner that is respectful and inclusive towards others, and adhering to the City's policy on employee conduct as detailed in the personnel rules sec. 70-143. 

Vision: We Dream Big and Deliver

Mission:  We are dedicated to delivering superior services to enhance the lives of everyone in our community.

Values: 

Innovation: We excel in creativity, flexibility and the use of best practices while valuing diverse backgrounds, ideas and perspectives. 
Passion: We are a high performing, inclusive team inspiring each other to pursue excellence.
Opportunity: We value our diversity, embrace possibilities, face challenges, persevere and take action to deliver quality results.

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