The Marketing and Recruitment Specialist is a non-exempt classified service position in the office of the Pueblo Civil Service Commission. Under the supervision of the Civil Service Administrator, the employee performs recruitment-related functions and spearheads City-wide initiatives to address the organization’s talent pool challenges. The individual works closely with internal/external business partners to identify talent acquisition challenges, recommend viable options, and implement approved solutions. The employee participates in community outreach events and uses a variety of tools and resources to attract job applicants, enhance brand recognition, and track/report talent acquisition efforts. The employee participates in the recruitment of City positions, including reviewing job applications, developing and maintaining metrics, and assisting the Civil Service staff in other areas of the Civil Service function as needed.
This job description is an overview and is intended to describe the general nature and level of work being performed. It’s not intended to be an exhaustive list of all the functions and tasks required of the personnel assigned to this classification.
Duties & Responsibilities
- Talent Acquisition Strategy. Maintains and updates the City’s written Talent Acquisition Strategy. Researches, compiles, and reports information on job marketing best practices, job seeker preferences, and other factors that influence job applicant behavior. Recommends process improvements and policy changes based on research findings
- Job Marketing/Outreach. Collaborates with employee workgroups and external business partners to implement marketing programs through social media, email, online job boards, City website, newspaper, print, in-person community events, and other approved means to fulfill specified goals and objectives. Develops and maintains marketing/promotional materials to fulfill Talent Acquisition Strategy goals. Manages the department’s social media presence, including conducting thorough research; planning and executing effective social media campaigns; and actively engages followers in a timely and customer-focused manner
- Job Applications. Reviews job applications and communicates with applicants using applicant tracking software, telephone, and/or email as needed, and reports review findings to the Administrator
- Public Contact. Has extensive interpersonal communications with individuals and groups through telephone, email, video-conference technology, and in person. Assists the Civil Service Administrator in preparing and making public presentations to the Civil Service Commission, City Council, and other individuals and groups
- Record-Keeping. Develops and maintains thorough and reliable records, metrics, and reports on marketing efforts, Equal Employment Opportunity, recruitment processes, and other areas relevant to the Civil Service function; and works with the Civil Service Administrator to analyze/interpret available data and identify growth opportunities
- Confidentiality. Deals with highly sensitive and confidential information related to examinations, applicants, candidates, eligible candidates, and employees
- Assists Administrator in exam administration
- Oversees the work of interns, temporary employees, or volunteers
- Performs the duties of similar classifications of an equal or lower pay grade as assigned
The following is a list of the most important physical standards an employee in this position must meet to perform the essential job duties with or without a reasonable accommodation.
- Performs activities requiring a full range of body movement including driving, kneeling, bending, reaching, stooping, pushing, pulling, carrying, walking, and standing
- Lifts, carries, pulls and/or pushes office supplies and equipment weighing up to 20 lbs., but occasionally up to 50 lbs. when transporting, setting up and tearing down recruitment displays
- Sits for prolonged periods with occasional standing and walking to locate/retrieve office materials.
- Stands for prolonged periods on occasion, when participating in community outreach events
- Creates/maintains documents and audio/visual materials and inputs data using hand/eye coordination, repetitive hand/wrist movement, and sufficient visual acuity to see miniscule details on a frequent and prolonged basis
- Operates a motor vehicle using adequate auditory, visual, hand and foot coordination
- Hears and verbally communicate with employees and citizens
Knowledge, Skills & Abilities
The employee must have thorough knowledge of and proficiency with:
- The principles, practices, and methodologies of conducting investigations and research, including problem-solving and critical thinking skills
- Mathematical computations sufficient to perform calculations related to employment statistics, probability, and return on investment
- Operation of modern audio/visual and office equipment, including but not limited to personal computer, audio recorder, photo/video cameras, multifunction printers, and multi-line phones
- Computer software including Microsoft Windows, Microsoft Office (Word, Excel, Outlook, PowerPoint, Publisher), Photoshop, Premier, Illustrator, and other related software, sufficient to create and maintain promotional material, forms, correspondence, spreadsheets, performance graphs/charts, statistical data, presentations, and reports
- The principles and practices of web-editing, online marketing, and popular marketing venues, including online job boards and social media (Facebook, LinkedIn, Twitter, Instagram, Snapchat, Hootsuite, etc.)
- Public speaking and verbal communications to effectively communicate with culturally diverse individuals and groups
- Grammar, vocabulary and principles of business correspondence to compose, review, and edit analytical reports, presentations, job advertisements, and other written materials
- Reading comprehension to interpret and explain Civil Service Rules, ordinances, contract provisions, job descriptions, office processes, and other laws and regulations affecting the Civil Service function
- Principles of time-management to work efficiently in the presence of frequent interruptions and shifts in priorities
The employee must have the skill and ability to:
- Understand and appreciate the confidential nature of examination, applicant, candidate, eligible candidates, and employee records
- Work as a member of a team and individually, taking appropriate initiative to complete assignments
- Make sound, well-informed, and objective decisions, showing substantial independent judgment, critical thinking, and a global perspective on the impact and implications of said decisions on the City organization and the public
- Show understanding, courtesy, tact, empathy, and concern; and provide good customer service to supervisors, other City employees, the public and other agencies and organizations
- Display a positive attitude and present an appropriate image to potential job candidates
- Work hours that include evenings, weekends and holidays to attend outreach events as required
- Perform all the job duties in a safe manner
- Maintain accurate records
- Be detail oriented
In addition to the knowledge, skills and abilities listed above, the individual must meet one of the following conditions:
- A bachelor’s degree from an accredited college or university in a social science field (a bachelor’s degree in Communications, Human Resources, Marketing, Business, or Public Relations is highly preferred)
- At least 1 year of successful paid work experience coordinating recruitment, marketing, or public relations activities
- An associate degree from an accredited college or university in a social science field (an associate degree in Communications, Human Resources, Marketing, Business, or Public Relations is highly preferred)
- At least 3 years of successful paid work experience coordinating recruitment, marketing, or public relations activities
- At least a high school diploma or GED
- At least 5 years of successful paid work experience coordinating recruitment, marketing, or public relations activities
Must have a valid, unrestricted driver’s license by date of application and a valid, unrestricted Colorado driver’s license by date of employment.
SPECIAL CONDITIONS OF EMPLOYMENT:
The duties in this classification are primarily performed indoors, in a comfortable office environment. The schedule for this position will not automatically be 8-5 and may include evening and weekend holiday work. The position may involve travel within the reasonable recruitment area. The incumbent must demonstrate the ability to meet the physical demands of the job as described in the physical requirements section of the job description. The individual will be frequently exposed to periods of demanding activity and high mental stress. The position requires a great deal of interpersonal communication with City employees, the public, and outside agencies.
All required licenses and certifications must be maintained throughout the term of employment. Failure to obtain or maintain licenses and certifications may result in demotion or termination.
Due to Federal and State Criminal Justice System access requirements, classifications that access and maintain criminal justice information may also be required, as a condition of employment, to not have been convicted of and/or have pending charges of a felony or misdemeanor crime that would deny or otherwise restrict access to criminal justice information. This requirement applies to all existing City employees as well as external candidates seeking to fill positions that meet the given criteria.
The City of Pueblo offers a very rich benefits packet! Click on the “Benefits” hyperlink at the top of this (online) job posting to view a summary of the benefits associated with this position. For a more comprehensive view on the lush benefits offered by the City, please go to www.pueblo.us/benefits.
CIVIL SERVICE EXAM: February 14, 2023
Please note that the Civil Service Commission may use a Training & Experience (T&E) evaluation of your application to establish an eligibility list for this classification.