Summary

Job Summary: PAA is seeking an experienced and energetic social media specialist to join our team and help drive enrollment growth! The social media specialist will work under the supervision of the Executive Director in coordination with the Marketing Manager to help achieve the organization’s goals.

Description

Education and Experience: Bachelor’s degree in marketing or a similar field preferred. Social media and marketing experience. Proficient with social media platforms and related content. Communication and leadership skills. Adobe Photoshop skills.

Duties and Responsibilities:

Manage: Manage Social Media channels and use these platforms to increase PAA’s reach. (Facebook, Instagram, Flickr, TikTok, and LinkedIn)
Content Creation: Creating and updating content for social media platforms
Scheduling: Creating and updating posting schedules
Responding to comments: Responding to comments from subscribers or liking tagged photos
Monitoring: Monitoring site metrics
Collaboration: Coordinate with the Marketing Manager and members of the PAA team to promote the PAA brand
Reporting: Reporting on social media presence and metrics