DIGITAL MARKETING SUPERVISOR

Summary

Description

You’ll use HubSpot, GA4, and other digital tools to translate behavior into strategy: improving the donor and volunteer journey, tightening segmentation, building smarter automations, and continuously testing what works. You’ll bring a strong mix of technical skills and creative problem-solving, with the freedom to make meaningful improvements that people actually feel when they click, read, sign up, or give. 

If you like both the “why isn’t this working” detective work and the “let’s make this experience better” part of marketing, you’ll fit right in. 

Essential Responsibilities  

Website, UX, and Digital Infrastructure 

• Manage the organization’s website including content updates, page design, and functionality 

• Build new web pages and features to support campaigns and organizational initiatives 

• Conduct UX research, wireframing, and user flow improvements 

• Oversee accessibility compliance across digital platforms 

• Optimize forms including donation and volunteer pages 

• Manage technical components including domain renewal, SSL certificates, and platform health 

Digital Advertising, Email, and Channel Support 

• Assist in planning and managing paid and unpaid digital ads including Google Ads and social media advertising 

• Support creative development and performance tracking for all digital campaigns 

• Monitor email performance in HubSpot and support list growth, segmentation, and engagement strategies 

• Coordinate advertising across print, radio, TV, and digital, and track ROI 

• Implement inbound marketing and lead nurturing workflows in HubSpot 

Analytics, Insights, and Marketing Operations 

• Generate performance reports and recommendations across digital channels 

• Lead A/B testing, automation, tagging, and optimization using HubSpot and GA4 

• Manage analytics tools including GA4, Tag Manager, and HubSpot tracking 

• Support attribution modeling, funnel reporting, and forecasting 

• Maintain integrations between HubSpot, the donor database, and other marketing systems 

• Support data hygiene, segmentation, and lifecycle mapping 

Cross-Department Collaboration 

• Ensure alignment of messaging and strategy across digital ads, email, social, web, and print 

• Work with Philanthropy to support donor and volunteer acquisition through digital strategies 

• Maintain accurate, timely public facing information on the website 

• Support dashboard reporting for leadership and the Board 

• Collaborate with the Database Manager to maintain healthy segments and suppression list 

Organizational Responsibilities (Shared Across All Marketing Roles) 

• Uphold consistent, warm, inclusive, and brand aligned digital communications 

• Support maintenance of the integrated marketing calendar 

• Ensure accuracy and accessibility of all digital content 

• Represent Community Food Share at events or engagements as needed 

• Stay current with digital marketing best practices, accessibility standards, and emerging tools 

• Other Marketing Dept support duties as assigned 

Culture 

• Promotes collaboration and communication among all Community Food Share staff to ensure successful program implementation and ongoing program support. Directs the marketing and communications staff in a manner that promotes maximum competence, effective service delivery, and a positive work environment. 

• Considers the benefits and consequences to the marketing and communications team when acting, openly shares ideas and information with others, effectively completes work activities with and through others, helps others achieve goals and complete work to meet the needs of the team and the organization. Constructively evaluates actions — not people — when necessary, and effectively negotiates win-win outcomes. 

• Fosters a problem-solving, success-oriented, and accountable environment within the organization. 

Travel 

• Travel locally in service area may be required, as well as occasional overnight travel for events and conferences. 

The above is a fair representation of the duties and responsibilities for this position but is not meant to be all inclusive. Other duties may from time to time be assigned at the discretion of the Director of Communications & Marketing. 

Qualifications & Skills  

Alignment with Community Food Share’s mission and a compassionate appreciation for hunger issues is essential to the successful performance of all responsibilities. The requirements listed below are representative of the knowledge, skills, and/or abilities required to successfully perform the essential functions of this job: 

Education and Experience 

• 3 to 5 years of experience in digital marketing, marketing operations, analytics, or website management. 

• Strong working proficiency with HubSpot, including email marketing, segmentation, automation, and reporting. 

• Experience managing websites using WordPress or a similar CMS, with working knowledge of SEO, UX, and accessibility standards. 

• Experience with digital advertising platforms (Google Ads and paid social), including campaign setup, optimization, and performance reporting. 

• Proficiency with analytics and tracking tools (GA4, Google Tag Manager, UTMs) and the ability to translate data into clear recommendations. 

• Experience with A/B testing, conversion optimization, and ongoing performance improvement. 

• Strong communication and collaboration skills, including the ability to explain technical concepts and data clearly. 

• Commitment to equity, inclusion, and accessible digital practices. 

• Valid Colorado Driver’s License and evidence of insurability. 

Preferred 

• Experience in nonprofit or mission driven organizations. 

• Experience integrating CRMs or fundraising databases with marketing systems. 

• UX research or wireframing experience. 

• Spanish language proficiency. 

Skills, Knowledge, and Abilities 

• Builds user-centered digital journeys that increase engagement and conversion across web, email, and paid channels. 

• Troubleshoots and improves marketing technology systems, workflows, and tracking with a practical, solution-focused approach. 

• Manages multiple projects and deadlines while maintaining high quality and attention to detail. 

Behaviors 

• Represents Community Food Share professionally and consistently in all interactions and settings. 

• Monitors communication (email, text, voicemail) during assigned hours and responds within appropriate timeframes (high priority within 24 hours); uses good judgment to prioritize after-hours responses based on organizational needs. 

• Maintains confidentiality and handles sensitive information with discretion. 

• Communicates with a personable, compassionate style that respects dignity and diverse needs. 

• Works independently with minimal supervision, takes ownership, and follows work through to completion. 

• Collaborates respectfully across teams, welcomes feedback, and navigates competing priorities with sound judgment. 

Interpersonal Skills 

Alternative or combined skills in understanding, negotiating, and/or influencing people are important in achieving job objectives, causing action, collaborating with others, or changing behavior; and, skills of persuasiveness, influence, or assertiveness, as well as sensitivity to the point of view of others. Cultural competency, generational, gender, and cultural sensitivity are recommended for success in this position. 

Physical Demands 

This position is primarily an office/administrative position. While performing the duties of this job, the employee is regularly required to sit and/or stand for long periods. Employee is frequently required to reach with hands and arms. Employee may be required to bend, kneel, crouch, crawl, push, pull, stoop, climb stairs and ladders, balance, walk for extended periods of time; use hands to finger, grasp, handle, or feel; reach with hands and arms above the shoulder; be able to talk; and hear with or without aid. The employee may occasionally lift, leverage, and/or move up to 25 pounds repetitively. Specific vision abilities required by this job include close vision, peripheral vision, depth perception, color vision, distance vision and ability to adjust focus. 

The physical demands described here are representative of those to be met by an employee to successfully perform the essential functions of this job.  

Work Schedule 

Generally, the workweek is Monday through Friday 8:00 AM to 5:00 PM; however, occasional evenings, weekends and holidays may be required to achieve the goals of the department.  

Remote Work Eligibility: This position is classified as eligible for a hybrid remote work schedule. Hybrid is defined as being at the discretion of the supervisor and dependent upon the needs of the organization and the job responsibilities, as well as any public health orders which may be in effect at the time. Hybrid workers may be required to flex their schedules to work several days in the facility and must be able to be in the facility within 48 hours of being notified to appear. Hybrid workers are assigned private offices or cubicles onsite as they may be required to work frequently in the facility. Community Food Share will provide IT equipment for work performed in the facility; a laptop may or may not be available for remote work. Hybrid workers will be required to have access to a stable internet connection. (Team Orange Hybrid) 

Work Environment 

Community Food Share operates in a working warehouse environment. While performing the duties of this job, the employee may be exposed to wet and/or humid conditions and moving equipment. The employee may be exposed to high, precarious places; outside weather conditions; and extreme cold in the walk-ins. The noise level in the work environment is usually moderate but may be loud with machinery and equipment in operation. 

The work environment characteristics described above are representative of those an employee encounters while performing the essential functions of this job. 

Reasonable accommodation may be made to enable qualified individuals to perform the essential functions of this position. 

Hiring pay for this position is $34.62/hr to $36.54/hr. This is an hourly, non-exempt position. 

Community Food Share offers a rich suite of benefits for its full-time employees, including,   

• 20 paid vacation days per year with annual rollover   

• 10 paid Holidays   

• 10 paid sick days per year    

• 1 personal day per year   

• 95% company paid health insurance   

• 100% company paid dental insurance   

• 100% company paid life and disability insurance   

• Voluntary vision insurance   

• Matched SIMPLE IRA vested at 100% from day 1   

• 100% company paid Colorado FAMLI leave premium  

• Semiannual Incentive Award based on performance prorated for start date  

Did we mention we have a great culture?   

This position is posted internally and externally to run concurrently. 

To apply for this position, please submit a current resume and cover letter detailing your qualifications and interest in this position to careers@communityfoodshare.org.