Summary
Description
The Denver Broncos are one of the most popular franchises in all of sports. Whether judged by the measure of wins and championships, attendance, national television exposure or by the Broncos' reputation locally and throughout the NFL, there are few parallels in the world of professional sports. We are dedicated to being the best team to cheer for, play for, and work for across all of sports. We are looking for employees who are passionate about what they do, have fun doing it, and proud to represent the Denver Broncos Football Club and Empower Field at Mile High.
JOB SUMMARY: The primary responsibility of the Senior Manager of Partnership Marketing is to oversee the implementation and activation of assigned corporate partnership accounts, strengthening relationships in the process by providing excellent customer service. The goal shall be to maximize the return on investment for each partner while also supporting team profitability and marketing goals. Working closely with all members of the corporate partnerships team, this position will also play an active project management role in various initiatives to further new business development efforts of the entire partnership team as well as reporting functions aimed to increase efficiency and satisfy league and internal requirements.
DUTIES AND RESPONSIBILITIES
Completely activate all elements included within assigned corporate partnership agreements (including up to 7 total $1M+ accounts with a total account portfolio of approximately $12M net) in a timely fashion by:
- Managing the partnership on-boarding and gaining a keen understanding of the partner’s goals and objectives as well as key metrics to enable active participation in the development of compelling, creative and measurable marketing and activation programs that maximize the partnership value for the partner and the team.
- Consistently identifying new ways of generating incremental revenue through account upsell and renewal discussions.
- Coordinating with other internal departments on deliverables while also maintaining and increasing partner participation in team’s marketing programs.
- Managing internal documentation and reporting obligations associated with assigned corporate partnership accounts including but not limited to contracts, invoicing, revenue allocation and other reporting requirements as well as timely and accurate reporting of such information.
- Providing excellent customer service to corporate partners, including day to day interaction but also strategic touch points (game day visits, special events, gifts, etc.) on both personal and business levels
- Managing mid-season and annual corporate partnership recap process including collection of relevant materials throughout the calendar year to enable timely presentations
Actively participate in and support department initiatives including shared multi-partner responsibility management by:
- Managing shared inventory (digital, tickets, media, etc.)
- Planning and Hosting multiple annual B2B partner events (department wide)
- Coordinating added value opportunities
- Providing input during ongoing review and improvement of the way in which partners are approached, activated, monitored and renewed
Management and oversight of, and professional development for, up to two partnership marketing coordinators, associates or interns; or leading special projects/initiatives as directed by Vice President of Partnership Marketing.
Assist sales team in all facets of new corporate partner generation by:
- Conducting research
- Updating presentation materials
- Managing the partnership launch
- Identifying new revenue opportunities through both existing and newly created partnership inventory
- Conduct on-going education of best practices/trends within industry and idea generation with particular focus on retention of and growth opportunities for current corporate partners, open business categories, new inventory development, and cross promotional/B2B opportunities
- Develop and maintain general understanding of rules, guidelines and procedures set forth by the National Football League related to partnerships, trademark usage and licensing, etc.
Contributes to the team effort by:
- Performing other duties as assigned.
MINIMUM REQUIREMENTS
- Resume and Cover Letter
- Bachelor’s degree and minimum 7 years of professional sports marketing experience.
- Ability to interact with senior-level executives.
- Prior management and/or task delegation of employee(s) and/or intern(s)
- Previous experience with YouGov, Nielsen, CRM system (e.g. KORE) and/or Ticketmaster
- Self-motivated with a willingness to learn and desire to succeed
- Excellent problem-solving skills, solutions oriented and ability to multi-task
- Proficient with Microsoft Excel, PowerPoint and Word
- Ability to work all home Broncos games, nights/weekends and keep a flexible schedule
- Willing to learn, create and have a desire to succeed
- Understands Broncos Corporate Partnership business
- Exceptional verbal and written communication skills
- Detail oriented with strong prioritization and organization skills
PREFERRED SKILLS AND ABILITY
- Experience working under pressure
- Engaging and outgoing
- Professional demeanor
- Service oriented mindset
- Committed to teamwork
- Ability to calculate figures and amounts such as discounts, interest and percentages.
In accordance with the Colorado Equal Pay for Equal Work Act, the expected salary range for this position is $87,000 – $92,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law.
The Denver Broncos Football Club offers a robust suite of benefits for our Staff including: affordable Health, Dental & Vision coverage, Basic Life and AD&D Insurance, Voluntary Life and AD&D, Health and dependent care Flexible Spending Accounts, Sick/Personal time, Vacation time, 401(K) matching program, Paid Holidays, Tuition Reimbursement and an Employee Assistance Program.
This job posting will remain open until we have identified an adequate applicant pool. Applicants are strongly encouraged to apply early.
The Denver Broncos Football Club and Stadium Management Company are an equal opportunity employer and do not unlawfully discriminate on the basis of race, color, religion, national origin, sex, age 40 and over, disability, genetic information, or any other status protected by applicable law or regulation. It is our intention that all qualified applicants be given equal opportunity and that selection decisions are based on job-related factors. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the organization.
