One Brands (Hershey)

ONE Brands, formerly Oh Yeah! Nutrition, was founded in 1999 by Ron McAfee, a pioneer and leader in the protein category. Historically, Oh Yeah focused on the nutrition space, offering protein shakes, powders and supplements. In late 2015, Oh Yeah launched their newest innovation – the ONE Bar. In just 12 months, ONE Bar exploded onto the marketplace, amassing a huge following despite limited distribution. The launch of the ONE Birthday Cake Bar sealed the deal on ONE’s position as a leading better-for-you indulgent protein snack, touting superior taste and texture.

In early 2017, Oh Yeah! rebranded as ONE Brands, received a significant investment and recruited industry veteran Peter Burns to become the Company's President and CEO. In 2019, ONE Brands was acquired by the Hershey Co. Today, ONE Brands is that fastest growing bar in the category and it’s focused on delivering the best indulgent yet guilt-free bars that prove great taste and good health are not mutually exclusive. The Company has offices in Charlotte, NC and Boulder, CO.