At CoBank, the Chief Human Resources Officer provides leadership and direction to the bank’s human resources, organizational development, administrative services, and diversity, inclusion and engagement programs and initiatives.
Banking Jobs
The primary focus of this role will be to execute advanced digital marketing tactics for the credit union including, but not limited to: On-site and Off-site Search Engine Optimization (SEO)/Search Engine Marketing (SEM), marketing automation, lead generation, personalization, and paid campaigns. Goal is to increase quality traffic to the website, increase conversions once a visitor gets to the website, and boost performance and efficiency in our prospecting, lead nurturing, cross-selling, and on-boarding efforts for members and non-members.
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