The primary role of this position is to drive global revenue growth in assigned vertical market(s) in alignment with Hach’s commercial plan. Reporting to the Global Manager of Marketing Campaigns within the Marketing Communications team, the Global Campaign Manager actively implements marketing strategies and campaigns aligned with the marketing department’s growth model objectives, which are to:
Spark customer exploration of new or improved water quality analysis solutions
Support customers through every stage of their buying journey
Give voice to Hach’s products and services through omni-channel delivery of consistent messaging
Utilize optimized marketing approaches (e.g. digital, marketing automation, data analytics) to drive accelerated growth