Summary
Description
Employee Benefits
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Desired Start Date
03/24/2025
Position End Date (if temporary)
To ensure full consideration, applications must be received by 11:59pm (MT) on
01/20/2025
Description of Work Unit
The Division of University Marketing and Communications (MarComm) oversees Marketing and Brand Management; News and Media Relations; Social Media, Video and Photography; and Community Engagement. MarComm provides central marketing, media and community relations, design, photography, video, social media to build a strong, compelling and effective brand position for the entire university and its units. This work unit also supports the operational, strategic, marketing and communications needs of CSU Spur, the CSU System administration, including the Office of the Chancellor and the CSU System Board of Governors.
Position Summary
As a member of the Marketing and Brand Management team, the Copywriter will bring a high level of written craft and experience pushing conceptual boundaries and bring strong, industry-disruptive ideas and tactical thinking to our team. The ideal copywriter develops innovative and breakthrough ideas across all mediums, such as storytelling, static, social media, digital experiences, activations and content creation. Media experience includes, but is not limited to, print, broadcast, radio, web, mobile, experiential, video and social media. The successful candidate will work closely with the Executive Creative Director, project coordination and design teams to brainstorm ideas, create concepts, and develop messaging. The Copywriter should confidently sell ideas to internal teams, senior leaders, and campus partners. Thorough research and interviews will be required to understand client’s, products/services, branding, and marketing goals.
The department is also currently recruiting for an Art Director/Creative position. Interested team duos should apply individually to the open position that corresponds to their area of expertise.
While this position qualifies for hybrid/in-office work, it is not a remote position.
The successful candidate must be legally authorized to work in the United States by the proposed start date; the department will not provide visa sponsorship for this position.
Required Job Qualifications
- A bachelor’s degree, preferably in Advertising or related major
- Two years of relevant experience
- Excellent writing and editing skills with demonstrated experience in strategic and conceptual writing including (but not limited to) print, broadcast, radio, web, mobile, experiential, video and social media
- Knowledge of AP style
- Demonstrated ability to concept, pitch and execute integrated marketing communication campaigns
- Candidate must be legally authorized to work in the United States by the proposed start date; the department will not provide visa sponsorship for this position.
Preferred Job Qualifications
- Five or more years of experience, preferably in an agency setting
- Experience in an environment working with marketing, advertising or PR campaigns, print and social media preferred
- Ability to translate contextual, strategic, and business goals of designated campus partner through your writing expertise
- Working effectively with outside suppliers and guiding the selection of directors, cast, voice talent, sound design and music as required
- Adaptability and able to handle changes in briefs, priorities and edits at every level of detail
- Strong presentation and verbal communication skills
- Ability to work cross-functionally and with a fast-paced team
- Ability to manage multiple projects and deadlines
- Ability to own projects, demonstrate good judgment when working with team members and client contacts, and take initiative
Diversity Statement
Reflecting departmental and institutional values, candidates are expected to have the ability to advance the Department’s commitment to diversity and inclusion.
Essential Duties
Job Duty Category
Copywriting
Duty/Responsibility
- Produce concepts, ideas and written materials in a variety of formats, including advertising, print, radio, collateral (marketing materials), TV/video, web and interactive content, presentations and other thought-leadership pieces, considering responses from the target community
- Prioritize ideas, craft and executions that are in-line with brand tone, voice, objectives, and KPIs.
- Ensure concepts, ideas and written materials are clear, concise and persuasive to help bring a marketing strategy to life
- Understand target audience to translate written and visual ideas into compelling creative
- Write original copy and edit content for a range of corporate marketing and communications materials
- Collaborate with a team from concept development to delivery of final product
- Present copy concepts and final deliverables to teams
- Revise copy based on feedback/direction
- Proofread written work and online content
- Juggle multiple assignments and work in a high-pressure environment
- Manage time and establish priorities while maintaining flexibility to respond to changing demands
- Help communicate creative ideas in presentations
Percentage Of Time
100
Application Details
Special Instructions to Applicants
To apply, please submit a current resume, cover letter, portfolio samples, and contact information of three (3) professional references. Portfolio (website link OK) should contain 5-7 samples of your previous work and must contain strategic creative writing work done by yourself. (If part of a team, identify clearly what your role was). Your portfolio should contain published work in (but not be limited to): strategic branding campaigns, advertising campaigns, TV/Video, Digital/Web, Social, headlines and body copy (long and short form).
The department is also currently recruiting for an Art Director/Creative position. Interested team duos should apply individually to the open position that corresponds to their area of expertise.
CSU is committed to full inclusion of qualified individuals. If you are needing assistance or accommodations with the search process, please reach out to the listed search contact.
References will not be contacted without prior notification to candidates. Please note, applicants may redact information from their application materials that identifies their age, date of birth, or dates of attendance at or graduation from an educational institution.
Conditions of Employment
Pre-employment Criminal Background Check (required for new hires)
Search Contact
Laura Hamrick, laura.hamrick@colostate.edu
EEO Statement
Colorado State University is committed to providing an environment that is free from discrimination and harassment based on race, age, creed, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, gender identity/expression, or pregnancy in its employment, programs, services and activities, and admissions, and, in certain circumstances, marriage to a co-worker. The University will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Colorado State University is an equal opportunity and equal access institution and affirmative action employer fully committed to achieving a diverse workforce and complies with all Federal and Colorado State laws, regulations, and executive orders regarding non-discrimination and affirmative action. The Office of Equal Opportunity is located in 101 Student Services.
The Title IX Coordinator is the Director of the Office of Title IX Programs and Gender Equity, 123 Student Services Building, Fort Collins, CO 80523-0160, (970) 491-1715, titleix@colostate.edu.
The Section 504 and ADA Coordinator is the Director of the Office of Equal Opportunity, 101 Student Services Building, Fort Collins, CO 80523-0160, (970) 491-5836, oeo@colostate.edu.
The Coordinator for any other forms of misconduct prohibited by the University’s Policy on Discrimination and Harassment is the Vice President for Equity, Equal Opportunity and Title IX, 101 Student Services Building, Fort Collins, Co. 80523-0160, (970) 491-5836, oeo@colostate.edu.
Any person may report sex discrimination under Title IX to the Office of Civil Rights, Department of Education.
Background Check Policy Statement
Colorado State University strives to provide a safe study, work, and living environment for its faculty, staff, volunteers and students. To support this environment and comply with applicable laws and regulations, CSU conducts background checks for the finalist before a final offer. The type of background check conducted varies by position and can include, but is not limited to, criminal history, sex offender registry, motor vehicle history, financial history, and/or education verification. Background checks will also be conducted when required by law or contract and when, in the discretion of the University, it is reasonable and prudent to do so.
