The Sr. Copywriter is responsible for creating and enforcing the overall brand voice and tone for The North Face.Ensures consistency of voice in all communications and accountable for consumer facing copy and narrative across all channels including seasonal product communication, direct mail, product workbooks, hang tags, tech sheets, press kits, athlete and expedition narratives, event collateral and miscellaneous projects.Works closely with Creative, Brand and Product teams to ensure they are well versed in the strategy and point of view of all communication.The Sr. Copywriter will manage the e-Commerce Copywriter for consistency and synergy across brick and mortar and digital communication.