Summary

As a Senior Public Relations Specialist, you will be responsible for implementing and executing strategic public relations and public affairs programs that build a strong reputation and increase visibility for CSAA IG Insurance and AAA within the markets we serve. This is a high visibility position that will be interacting with media, industry organizations and local officials.

Description

CSAA Insurance Group (CSAA IG), a AAA insurer, is one of the top personal lines property and casualty insurance groups in the U.S. Our employees proudly live our core beliefs and fulfill our enduring purpose to help members prevent, prepare for and recover from life's uncertainties, and we're proud of the culture we create together. As we commit to progress over perfection, we recognize that every day is an opportunity to be innovative and adaptable. At CSAA IG, we hire good people for a brighter tomorrow. We are actively hiring for a Senior Public Relations Specialist! Join us and support CSAA IG in achieving our goals.

Your Role:

Your Work:

Participate in developing compelling, proactive public relations and local government affairs campaigns that generate positive visibility for CSAA IG and AAA.
Collaborate with AAA club partners to consult on their public relations goals and needs.
Participate in developing and executing strategies to address media, industry and local elected community inquiries and emerging issues.
Plan media events and serve as media and company spokesperson as needed.
Contribute to the development and advancement of public affairs programs aligned with organizational priorities such as disaster preparedness and CAT response.
Build and maintain relationships with AAA National, AAA Club partners, insurance associations, community organizations, and local elected officials to advance the CSAA IG’s business objectives.
Serve as liaison with our regulatory and state legislative affairs team, recommending positions on local issues as appropriate.
Manage and track measurements for all public relations and public affairs programs.
Serve as a key partner with corporate responsibility, product, and other divisions within CSAA IG to create opportunities to promote the brand with external audiences though events, meetings, press releases, digital assets, and other communication channels. Assist in successfully executing on those plans/ideas.
Make recommendations on how to best frame and position key issues through strategic communications counsel, and support using targeted communications tactics such as media talking points and communication plans.
Assist with crisis communications and reputational risk programs and strategies aimed at protecting the brand in the event of a crisis.
Actively shapes our company culture (e.g., supporting employee resource groups, mentoring employees, volunteering, joining cross-functional projects).
Champions our cultural norms (e.g., willing to have cameras when it matters: helping onboard new team members, building relationships, etc.).
Demonstrates a company ownership mindset, thinking beyond boundaries of their own area.
Fulfills business needs, which may include investing extra time, helping other teams, etc.

Required Experience, Education and Skills:

A minimum of 8 years of professional communications experience required.
Bachelor’s degree in journalism, communications, English or related field.
A valid driver’s license is required.
Ability to travel on a regular basis, including divisional/team meetings and other in-person meetings or events.

What would make us excited about you?

PRSA or IABC Accreditation or similar professional certification preferred.
Ability to work and build relationships with people at all levels in the organization.
Anticipates potential consequences of communication and trends.
Can maneuver through complex political situations effectively and quietly.
Understands corporate politics and is sensitive to how people and the organization functions.
Able to think outside the communication function and apply the same standards of judgment to other business plans.
Awareness of how the media and political worlds work and the implications for employee communication.
Demonstrates leadership.
Demonstrates ethical business and communications philosophy and practice.

CSAA IG Careers

At CSAA IG, we’re proudly devoted to protecting our customers, our employees, our communities, and the world at large. We are on a climate journey to continue to do better for our people, our business, and our planet. Taking bold action and leading by example. We are citizens for a changing world, and we continually change to meet it.

Join us if you…

BELIEVE in a mission focused on building a community of service, rooted in inclusion and belonging.
COMMIT to being there for our customers and employees.
CREATE a sense of purpose that serves the greater good through innovation.

Recognition: We offer a total compensation package, performance bonus, 401(k) with a company match, and so much more!  Read more about what we offer and what it is like to be a part of our dynamic team at https://careers.csaa-insurance.aaa.com/us/en/benefits

In most cases, you will have the opportunity to choose your preferred working location from the following options when you join CSAA IG: remote, hybrid, or in-person. Submit your application to be considered. We communicate via email, so check your inbox and/or your spam folder to ensure you don’t miss important updates from us.

If a reasonable accommodation is needed to participate in the job application or interview process, please contact TalentAcquisition@csaa.com.

As part of our values, we are committed to supporting inclusion and diversity at CSAA IG. We actively celebrate colleagues’ different abilities, sexual orientation, ethnicity, and gender. Everyone is welcome and supported in their development at all stages in their journey with us.

We are always recruiting, retaining, and promoting a diverse mix of colleagues who are representative of the U.S. workforce. The diversity of our team fosters a broad range of ideas and enables us to design and deliver a wide array of products to meet customers’ evolving needs.

CSAA Insurance Group is an equal opportunity employer.  

The national average salary range for this position is $122,850.00 – $136,500.00 annual.  However, we have a location-based compensation structure. Our salary ranges vary and are calculated based on county of residence. The full salary range for this position across all the states we hire in is $110,520.00 – $164,000.00 annual.  This role also includes an opportunity for a company-wide annual discretionary bonus, through our Annual Incentive Plan (AIP), of up to 12% of eligible pay.

If you apply and are selected to continue in the recruiting process, we will schedule a preliminary call with you to discuss the role and will disclose during that call the available salary/hourly rate range based on your location. Factors used to determine the actual salary offered may include location, experience, or education.

Must have authorization to work indefinitely in the US.

Please note we are hiring for this role remote anywhere in the United States with the following exceptions: Hawaii and Alaska.

Colorado Specific Job Range :
$128,970.00 – $143,300.00