Summary
Description
About the job
We are pleased that you are exploring employment opportunities with Arkansas Valley Regional Medical Center (AVRMC). AVRMC is located in La Junta, Colorado, just east of the Rocky Mountains. We provide a range of services and serve the Southeastern Region. We are looking for compassionate, ambitious, and talented professionals to join our team. We hope that you will join our mission to provide extraordinary care. Applicants may apply online through our website: www.avrmc.org. All applications may also be emailed to hr@avrmc.org. Thank you for your interest in AVRMC!
Job Summary:
Business Development – AVRMC
– Develop and implement business development strategies to support hospital growth, service line expansion, and long-term sustainability.
– Identify and evaluate new service opportunities, partnerships, and affiliations aligned with community health needs.
– Collaborate with executive leadership and department directors to assess market trends, patient demand, and referral opportunities.
– Support provider recruitment and retention efforts through community engagement and relationship-building.
– Strengthen relationships with regional healthcare systems, payers, employers, and community organizations.
– Represent the hospital at community events, meetings, and regional forums to enhance visibility and reputation.
– Assist with strategic planning initiatives and special projects as assigned by the Senior Leadership Team.
– Must work well in a team atmosphere, cohesively with the leadership team and staff of Hospital
– Ongoing and consistent communication with the CEO required.
Community Relations & Marketing
– Act as a visible leader and spokesperson for both the hospital and foundation within the community.
– Build and maintain strong relationships with civic organizations, local governments, businesses, and community stakeholders.
– Support community health initiatives and outreach efforts that align with hospital and foundation missions.
– Collaborate with marketing and communications staff to promote hospital services and philanthropic initiatives.
– Plans and implements marketing strategies for hospital programs and services.
– Serves as a resource for the other departments regarding research, development and implementation of marketing and public relations efforts.
– Develops market research tools to identify community needs, perception and habits.
– Develops monitoring systems to measure the success of marketing plans, reporting the results to senior management so decisions can be made to modify, abort, or create new programs.
– Researches and designs up-to-date, accurate and professional materials such as brochures, flyers, logos and specialty items, invitations, etc., and publishes and distributes within approved budget.
– Provides marketing support to physicians as directed, through media, advertising, and promotional materials, practice enhancement and special events.
– Develops an on-going media relations program and manages the publicity function for the hospital, its services and affiliated organizations while serving as Patient Information Officer and spokesperson for the hospital.
– Generates news releases, Public Service Announcements, advertisements, feature stories and story ideas on the hospital and its services.
– Drafts and recommends public statement regarding public issues of interest to the hospital.
– Promotes projects, events, and education classes for the community on health-related subjects.
– Manages the website and all social media platforms for the organization including but not limited to: Facebook, LinkedIn, etc.
Executive Director – Arkansas Valley Health Foundation
– Provide leadership and direction for all foundation operations, fundraising initiatives, and donor stewardship activities.
– Develop and execute annual and long-term fundraising plans, including major gifts, annual giving, events, grants, planned giving, and sponsorships.
– Cultivate, solicit, and steward individual donors, corporate partners, and foundations.
– Serve as the primary liaison to the Foundation Board of Directors, including meeting preparation, reporting, and strategic guidance.
– Ensure compliance with all legal, regulatory, and reporting requirements applicable to nonprofit foundations.
– Oversee foundation budgeting, financial reporting, and fund management in coordination with hospital finance leadership.
– Promote philanthropic priorities aligned with hospital strategic goals, capital projects, equipment needs, and patient programs.
– Coordinate donor recognition and communication efforts, including campaigns, newsletters, and community outreach.
Skill/Education Requirements:
– Bachelor’s degree in related field required (Business Administration, Healthcare Administration, Marketing, Nonprofit Management, or related field).
– Master’s degree preferred.
– Five years of experience in business development preferred
– Minimum of 5–7 years of progressive leadership experience in business development, healthcare administration, fundraising, or nonprofit management.
– Experience in a healthcare, hospital, or rural healthcare setting strongly preferred.
– Demonstrated success in fundraising, donor relations, or business growth initiatives.
– Experience working with or reporting to a Board of Directors.
Minimum Knowledge, Skills and Abilities Required:
– Excellent written and oral communication skills.
– Ability to maintain confidentiality while working with confidential matters daily.
– Must possess the ability to function efficiently by working independently, in group settings and collaborating with various levels of leadership.
– Ability to provide a positive relations atmosphere.
– Verbal and written English communication skills a must.
– Additional languages preferred.
– Requires high level of integrity and detail-oriented.
– Problem solving – the individual identifies and resolves problems in a timely manner and gathers and analyzes information skillfully.
– Thorough understanding of local, state, and federal funding sources and the ability to locate potential sources for funding.
We offer competitive compensation and benefits package in a progressive environment.
